How Mercado Libre built Latin America's most valuable company: 18k engineers, 30k deploys a day, and their own fleet of planes | Sebastian Barrios
About this episode
From the show’s notesSebastian Barrios was the longtime head of product and engineering at Mercado Libre, the largest company in Latin America—valued at over $100 billion and home to more than 100,000 employees. There, he led a team of more than 18,000 engineers across 18 countries and oversaw an astonishing 30,000 code deployments a day. Before Mercado Libre, he founded multiple startups, including a ridesharing company that competed directly with Uber in Latin America. And at just 17, he got a personal phone call from Steve Jobs asking him to take his app off the App Store. Today, Sebastian is the SVP of Engineering at Roblox.
What you’ll learn:
• Why Mercado Libre operates with 95% fewer PMs than typical tech companies (and how it actually works)
• How to maintain product quality with 30,000 daily deployments and distributed ownership
• The weekly email system Sebastian uses to maintain alignment with leadership
• How to build a culture of radical candor and direct feedback in a traditionally hierarchical region
• The counterintuitive approach to product reviews that keeps 18,000 engineers aligned
• How to evaluate hype cycles (crypto, AI) pragmatically while staying innovative
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Where to find Sebastian Barrios:
• LinkedIn: linkedin.com/in/zebas
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Where to find Lenny:
• Newsletter:
lennysnewsletter.com
• X:
twitter.com/lennysan
• LinkedIn:
linkedin.com/in/lennyrachitsky
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In this episode, we cover:
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Referenced:
• Mercado Libre: mercadolibre.com
• Claude:
• Salesforce:
• Nvidia:
• TikTok:
• Adobe:
• Uber:
• OpenAI:
• Marcos Galperin on LinkedIn:
• Cursor:
• Windsurf:
• Which companies produce the best product managers:
• Which companies accelerate PM careers most:
• How Revolut trains world-class product managers: The “local CEO” model, raw intellect over experience, and a cultural obsession with building wow products | Dmitry Zlokazov (Head of Product):
• Intercom:
• Atlassian:
• Radical Candor: From theory to practice with author Kim Scott:
• Managing up:
• Steve Jobs:
• Tobi Lütke’s leadership playbook: Playing infinite games, operating from first principles, and maximizing human potential (founder and CEO of Shopify):
• Everything Everywhere All at Once:
• Dune on Max:
• Bluey on Disney+:
• Mentava:
• Matt Bateman’s website:
• Beast Academy:
• David protein bars:
• Marc Andreessen on X:
• Tatami mats:
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Recommended books:
• Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity:
• High Output Management:
• The Odyssey:
• The Dream Machine:
• Dune:
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Production and marketing by . For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.
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Lenny may be an investor in the companies discussed.





