Nilay Patel talks with Chris Milk, founder and CEO of Within, which makes the VR fitness app Supernatural. Chris has been making VR experiences for a long time, but Supernatural feels like his biggest hit yet — an app that makes people go out and buy a VR headset just to use. Chris and Nilay discuss how the company Within takes on music licensing, competition with Peloton, and the platform of virtual reality. Learn more about your ad choices. Visit podcastchoices.com/adchoices