Amazon· Bedrock / NovaCapability change

How Pixieset achieved 35% AI feature adoption by solving the right problem with Amazon Bedrock

Pixieset launched an AI-generated alt text feature for its website builder, powered by Anthropic Claude 3.5 Sonnet via Amazon Bedrock. The feature achieved 35% AI feature adoption and generated alt text for over 750,000 photos in the first week.

From the source

Pixieset launched the feature at the beginning of 2025 using Anthropic Claude 3.5 Sonnet through Amazon Bedrock

aws.amazon.com

Announced

11 Aug 2026 16:11 UTC

Detected

14 Aug 2026 13:13 UTC (+2d after)