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Guide to using AI for market research workflows
Perplexity published a guide on using AI tools to conduct market research, covering the full process from defining research objectives through market sizing, customer segmentation, competitive analysis, and positioning decisions.
The guide includes example prompts and verification steps for each stage.
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AI can now help run most of the market research process: sizing a market, tracking competitors, reading sentiment across reviews and forums.
perplexity.ai