OpenAI tests visual ads in ChatGPT image generation

9to5google, BleepingComputer, Engadget, and other outlets report that OpenAI is testing a new visual ad format in ChatGPT that will appear during image generation. The ads will be clearly labeled and separate from the generated images, and will not influence ChatGPT's answers. Testing begins later this month in the US with an initial group of advertisers. · summary by forck.live

TechCrunch: “OpenAI launches visual ads that appear alongside image generation results”+30 more →30 outlets ▴

• The VergeOpenAI is sticking more ads in ChatGPT
• EngadgetOpenAI is testing more ads in ChatGPT
• The DecoderChatGPT's new ad format fills the image generation loading screen with product carousels
• MashableChatGPT has new ad formats. Here's what they look like.
• 9to5GoogleChatGPT is adding new ads
• Bleeping ComputerOpenAI will show visual ads in ChatGPT while you generate images
• UniteOpenAI Introduces Visual ChatGPT Ad Format and Expanded Measurement
• PYMNTSOpenAI Linking Visual Ads With ChatGPT Images
• The IndependentChatGPT is going to show you more ads
• ThurrottOpenAI is Introducing Ads in ChatGPT’s Image Generation Feature
• WeRSMChatGPT Wants To Become Your Fitting Room
• MediaPostOpenAI Adds Visual Format, Makes ChatGPT Ads More Measurable
• Inc42Razorpay Partners With OpenAI To Help Indian Brands Advertise On ChatGPT
• TechcentralOpenAI integrates advertisements into ChatGPT’s image generation feature
• Search Engine RoundtableOpenAI Testing Visual ChatGPT Ad Format
• GsmarenaOpenAI is adding visual ads to ChatGPT
• Storyboard18What ChatGPT’s new ad push means for consumers, advertisers and OpenAI
• Search Engine JournalOpenAI To Test Visual Ads In ChatGPT Image Generation
• ThedeskChatGPT to begin displaying image-based ad spots

• Quartz
• Digital Trends
• Neowin
• Inc
• WinBuzzer
• MediaNama
• Shelly Palmer
• Ghacks
• CyberInsider
• MediaNews4U
• Mumbrella

Latest report

5 Oct 2026 11:03 UTC

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5 Oct 2026 11:13 UTC

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