# Microsoft — Inside Microsoft’s marketing team: Scaling expertise with AI

- Company: Microsoft (microsoft.com)
- Announced: 2026-08-31T16:00:00+00:00
- Category: not stated
- Coverage: not counted
- Announcement: no
- Group: routine
- Source: https://azure.microsoft.com/en-us/blog/inside-microsofts-marketing-team-scaling-expertise-with-ai/
- Record: https://forck.live/items/7358-inside-microsoft-s-marketing-team-scaling-expertise-with-ai
- Subject: Azure AI

Microsoft's marketing team used Microsoft Foundry to create AI agents that scale expertise by automating consistency and reducing repetitive work, helping teams operate at greater scale.

## Evidence

Verbatim from https://azure.microsoft.com/en-us/blog/inside-microsofts-marketing-team-scaling-expertise-with-ai/:

> To relieve the pressure, we’ve looked for places where AI can help teams at Microsoft find the right information faster, reduce repetitive coordination, and bring more consistency to work that depends on shared context. To do that, we used Microsoft Foundry, Microsoft’s platform for building and managing enterprise AI applications, to create agents grounded in business knowledge and embedded in the flow of work, helping our teams operate at greater scale while staying focused on the work where their expertise matters most.

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