# OpenAI — Virgin Atlantic sharpens customer journeys with ChatGPT Work

- Company: OpenAI (openai.com)
- Announced: 2026-08-10T00:00:00+00:00
- Category: partnership-acquisition
- Subject: GPT / ChatGPT / API
- Source: https://openai.com/index/virgin-atlantic/chatgpt-work
- Record: https://forck.live/items/3710-virgin-atlantic-sharpens-customer-journeys-with-chatgpt-work

Virgin Atlantic is using ChatGPT Work to help its teams understand and improve the customer journey, turning weeks of research into hours.

## Evidence

Verbatim from https://openai.com/index/virgin-atlantic/chatgpt-work:

> Virgin Atlantic is using ChatGPT Work to help its teams understand the airline’s complex customer journey and deliver better experiences faster.

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