# Vercel — Vercel + WPP: World-class creativity enabled by technology

- Company: Vercel (vercel.com)
- Announced: 2024-02-14T13:00:00+00:00
- Category: partnership-acquisition
- Coverage: not counted
- Announcement: yes
- Group: announcements
- Source: https://vercel.com/blog/vercel-wpp-creativity-enabled-by-technology
- Record: https://forck.live/items/21010-vercel-wpp-world-class-creativity-enabled-by-technology
- Subject: v0 / AI SDK / AI Gateway

Vercel announced a strategic partnership with WPP to invest in co-developing an AI-first approach to digital experience development and delivery, facilitating quarterly global technology leader forums, optimizing project delivery efficiency through a standardized Next.js and Vercel development process, and providing early product roadmap access to WPP and its selected customers.

## Evidence

Verbatim from https://vercel.com/blog/vercel-wpp-creativity-enabled-by-technology:

> Today, we've announced our strategic partnership with WPP, a world leader in communications, experience, commerce, and technology.

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Record: https://forck.live/items/21010-vercel-wpp-world-class-creativity-enabled-by-technology
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