# Vercel — Vercel Blob is now generally available: Cost-efficient, durable storage

- Company: Vercel (vercel.com)
- Announced: 2025-05-21T13:00:00+00:00
- Category: availability-change
- Coverage: not counted
- Announcement: yes
- Group: announcements
- Source: https://vercel.com/blog/vercel-blob-now-generally-available
- Record: https://forck.live/items/20872-vercel-blob-is-now-generally-available-cost-efficient-durable-storage
- Subject: v0 / AI SDK / AI Gateway
- Pricing: Storage: $0.023 per GB per month (Pro/Ent on-demand); Simple API operations: $0.40 per 1 million; Advanced operations: $5.00 per 1 million; Blob Data Transfer: starts at $0.050 per GB. Free Hobby includes 1 GB storage, 10,000 simple ops, 2,000 advanced ops, 10 GB data transfer per month. Pro included: 5 GB storage, 100,000 simple ops, 10,000 advanced ops, 100 GB data transfer per month.

Vercel made Vercel Blob generally available. The Amazon S3-backed storage service is integrated with Vercel's application delivery network and automated caching, and already stores over 400 million files for production apps including v0 and the Vercel Dashboard. Pricing is usage-based with regional rates for Pro and Enterprise customers, and Blob Data Transfer is described as 3x more cost-efficient than Fast Data Transfer on average.

## Evidence

Verbatim from https://vercel.com/blog/vercel-blob-now-generally-available:

> Vercel Blob is now generally available. It's already storing and serving over 400 million files, and powers production apps like v0 and the Vercel Dashboard.

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Record: https://forck.live/items/20872-vercel-blob-is-now-generally-available-cost-efficient-durable-storage
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