# Harvey — Harvey's First Brand Campaign

- Company: Harvey (harvey.ai)
- Announced: 2025-06-27T22:23:00+00:00
- Category: not stated
- Coverage: not counted
- Announcement: no
- Group: routine
- Source: https://www.harvey.ai/blog/harveys-first-ooh-launch
- Record: https://forck.live/items/17703-harvey-s-first-brand-campaign
- Subject: Harvey

Harvey launched its first out-of-home brand campaign in New York, featuring ads on streets and in the subway. The creative is based on brand foundation work by the founders and focuses on early customers, a challenge to embrace change, and the promise to 'Set a New Precedent.'

## Evidence

Verbatim from https://www.harvey.ai/blog/harveys-first-ooh-launch:

> This week, Harvey launched our first-ever out of home advertising campaign.

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Record: https://forck.live/items/17703-harvey-s-first-brand-campaign
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