# Krea — On being the underdog

- Company: Krea (krea.ai)
- Announced: 2026-05-14
- Category: not stated
- Coverage: not counted
- Announcement: no
- Group: routine
- Source: https://www.krea.ai/blog/on-being-the-underdog
- Record: https://forck.live/items/15110-on-being-the-underdog
- Subject: Krea 2 / AI creative platform
- Models affected: Krea 2, K2

Krea, a 37-person company with $83M raised, released its first in-house model, Krea 2, which is designed to produce varied, artistic images rather than safe, photorealistic outputs. The model was trained on a hand-built dataset and allows users to drop reference images, adjust style influence, and build mood boards. Krea plans to train two more models on a $20M GPU cluster, with K2 described as the conservative model in the roadmap.

## Evidence

Verbatim from https://www.krea.ai/blog/on-being-the-underdog:

> Krea has raised $83M, has 37 people, and just shipped its first in-house model. By the numbers, this isn’t a fair fight. By the work, it doesn’t need to be.

---

Record: https://forck.live/items/15110-on-being-the-underdog
Catalogue: https://forck.live/llms.txt
Current issue: https://forck.live/feed.md